eight&four’s proprietary AI tool, the Coach AI Generator, has won the Innovation Award at the Indie Awards. The generative AI tool has been recognized for its groundbreaking approach in tech-driven content solutions. Despite working with smaller budgets compared to industry giants, eight&four is focused on efficiency, leveraging the power of AI to provide clients with a competitive edge.
This award highlights eight&four’s strong understanding of brand dynamics and its commitment to solving challenges through innovation. The agency has successfully delivered cutting-edge, AI-powered content for Genesis Motor Europe, Hyundai’s luxury automotive brand, without the hefty budget typically spent by larger agencies.