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DS Smith and Jaguar Land Rover Expand Sustainable Packaging Partnership

DS Smith, a leading global packaging company, has renewed its long-term contract with Jaguar Land Rover (JLR) in a £108 million deal. The five-year agreement reinforces JLR’s commitment to sustainability by shifting from traditional packaging to a fully integrated, fibre-based solution for manufacturing and assembly operations.

End-to-End Packaging Solutions

Under the contract, DS Smith will provide a comprehensive packaging service for JLR’s Mercia campus.

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This includes:

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  • Inbound packaging for raw materials.
  • Outbound packaging for finished vehicles and parts.
  • Warehouse storage solutions.

The fixed-cost agreement ensures flexibility and efficiency, with DS Smith managing the entire process.

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Lean and Sustainable Supply Chain

A key feature of the deal is the Just in Time (JIT) service, which ensures a smooth flow of sustainable packaging materials to JLR’s facilities. DS Smith has also set up an on-site operation at JLR’s Mercia Park plant in Leicestershire to support aftermarket services.

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Cutting Waste, Boosting Recycling

The partnership aligns with JLR’s goal to reduce unnecessary packaging waste.

DS Smith will:

  • Recycle excess corrugated cardboard from JLR’s production process.
  • Reuse materials in secondary packaging.
  • Lower CO2 emissions through innovative engineering.

Industry-Leading Innovation

Chay Ankers, DS Smith’s Automotive Director, said: “This contract extension reflects our shared vision for sustainable packaging. Together, we’re transforming industry standards and streamlining supply chains.”

One past success includes the Bumper Outer Shipper (2022), which:

  • Increased bumper shipments by 125%.
  • Optimized freight space.
  • Reduced assembly time with self-locking packs.

Driving the Circular Economy

The collaboration supports DS Smith’s Now & Next Sustainability Strategy, which focuses on:

  • Replacing hard-to-recycle plastics with fibre-based alternatives.
  • Reducing carbon in supply chains.
  • Promoting a circular economy.

This expanded partnership highlights both companies’ commitment to innovation, efficiency, and sustainability in automotive packaging.

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