BIG Kaiser Europe has officially rebranded as BIG Daishowa Europe, aligning with its global parent company as part of a strategic reorganization. The move aims to boost innovation, streamline operations, and enhance customer service across its European markets, including the UK, where it operates through technical partner Industrial Tooling Corporation Ltd (ITC).
Unified Branding and Global Expansion
The rebranding, effective immediately, consolidates the company’s identity worldwide.
Key changes include:
- New European R&D Hub: The Ruemlang, Switzerland facility will become the global innovation center for BIG Daishowa, focusing on digital and automated tooling solutions.
- Streamlined Production: Boring tool manufacturing will shift to Japan, while European assembly and service operations remain in Switzerland.
- Expanded European Presence: A new headquarters and logistics center in Germany will open by 2026, improving supply chain efficiency.
Focus on Innovation and Customer Benefits
The restructuring includes major investments in research, logistics, and production, ensuring faster, more advanced solutions for UK customers served by ITC. BIG Daishowa’s Swiss R&D center will drive advancements in digital boring heads (EWE) and automatic boring heads (EWA), reinforcing Europe’s role in precision tooling.
Reto Adam, CEO of BIG Daishowa Europe, stated: “This transformation strengthens our leadership in tooling innovation. Combining Japan’s manufacturing excellence with Europe’s R&D capabilities allows us to deliver cutting-edge, reliable solutions for our customers.”
What This Means for the UK Market
UK clients of ITC Ltd. can expect enhanced product development and service support as BIG Daishowa Europe optimizes its global operations. The rebranding reflects a long-term commitment to quality, efficiency, and technological leadership in metalworking industries.
For more details, visit [BIG Daishowa Europe’s website] or contact ITC Ltd. in Tamworth.
